The cinematic and emotional scale of Greg’s films attests to an idea-driven, detail-obsessed approach. It’s this intense crafting and an intuitive ability to bring complex characters and stories to life, that sets Greg’s work apart and has resulted in some of the most loved and memorable work to come out of South Africa — earning him the distinction of being the country’s most awarded director.
Greg’s work features consistently in all the major international Awards Shows. His iconic ad for Virgin Atlantic was voted the No. 1 commercial worldwide by Campaign Magazine, as well as being included in the SHOTS 100th issue as one of the best ever commercials of all time. His work has also featured in the GUNN REPORT, been placed in the top 50 commercials worldwide, and been honoured with a Loeries Lifetime Achievement Award. He was included in BESTADSONTV’s TOP 20 DIRECTORS WORLDWIDE and has been named director of the year by ADREVIEW.
Recently, Greg’s disarming, tongue-in-cheek spot for KFC has picked up 15 awards across Cannes, D&AD, One Show, Clio, Loeries and Ciclope.
